Perrier-Jouët - “Fill Your World with Wonder” Campaign Launch
On November 29th, in celebration of the US launch of the “Fill Your World With Wonder” campaign, Perrier-Jouët unveiled the “Perrier-Jouët House of Wonder” with an exclusive media and influencer immersive event, co-hosted by Elise Cordell (Brand Ambassador), Kristen Colonna (Vice President, Marketing Accelerator) and Mélanie Laurent (French Actress & Environmentalist).
Teaming up with a female-led design company, FLOWERBX who skillfully implemented eco-conscious floral-scapes using recyclable flowers and materials throughout the space, Perrier-Jouët greeted guests with Perrier-Jouët Belle Epoque Brut 2014 and Belle Epoque Rosé 2013. Elise Cordell welcomed the guests and introduced the campaign / House of Wonder activation. Kristen Colonna spoke to the inspiration behind the campaign along with the brand’s sustainability, then Mélanie Laurent reflected on the partnership with Perrier-Jouët and visionary filmmaker Show Yanagisawa. Elise Cordell concluded the speech by thanking the talent prior to inviting guests to explore “Perrier-Jouët House of Wonder”.
There was a great turn out for an evening filled with joyful celebration to Perrier-Jouët’s sustainable efforts.